Finance Expert: Moshiri set for fresh financial 'Hit' after new Everton takeover announcement

Farhad Moshiri is set to take a personal hit having agreed a deal with the Friedkin Group to sell his majority stake at Everton, according to football finance expert Dan Plumley.

The Toffees confirmed on Monday (21 September) that a deal had been reached between Moshiri’s Blue Heaven Holdings and the Roma owners which would allow them to acquire the Blues.

Although the exact details of the agreement haven’t been confirmed, Plumley insists Moshiri will have been forced to “cut his losses” having invested “hundreds of millions” into the football club in his tenure.

“Whether or not he will ever openly say that is a different matter,” Plumley exclusively told Goodison News.

“It will have caused him an awful lot of stress as well through this process and it is classic with football club takeovers.

“We’ve seen this time and time again, at some point owners either get out or at a personal loss, they manage to get a little bit back in the deal or they manage to do fairly well.

“If you look at Moshiri and again we’ve said this time and time again when he originally wanted around £500million for the club, I thought that was high based on all the valuation metrics we would use to look at it.

“But part of that is the fact that he wants a little bit of that investment back. We know he’s put an awful lot of money into the club over the years, which hasn’t always been well managed, but he’s probably running at a fairly significant personal loss into the hundreds of millions.

“There comes a point where in the interest of the club, it is clear that he’s not the person to take them forward.

“That’s been made pretty clear by him and the financial situation behind it, so sometimes you’ve got to kind of cut your losses and it seems that this is probably where this has ended up.

“He will take a personal hit, but his time is done there and it has to change now.”

Will Farhad Moshiri exit Everton after new Goodison Park takeover update?

It has been clear for some time now that Moshiri’s time at Everton was over. While some will argue he deserves credit for building the new stadium, the Toffees were only heading in one direction under his ownership.

Fortunately for the Blues, it appears as though he has finally woken up and realised his £500million valuation is way too steep and instead struck a deal with the Friedkin Group.

Hopefully, the finishing touches can be placed on that agreement in the coming weeks so that a new era can get underway at Goodison Park.

In other Everton news, Paul Scholes has made a new relegation admission in a brand new Dyche exit verdict

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