Tottenham set for £112m windfall as off-pitch statement issued
Levy has done it again. ????????
Tottenham are set to bank £112m income stream that Daniel Levy has fought hard to maximise – but it will not go down well with fans.
Levy and the club’s bedrock fanbase have had a occasionally fractious relationship, with some supporters frustrated by the chairman and co-owner’s emphasis on sustainable growth.
The 62-year-old has been accused by some quarters of the fanbase of putting commercial expansion ahead of success on the pitch.
However, his merits and reputation as a businessman are undeniable. He is one of the most respected operators in football’s corporate landscape.
His biggest success at Tottenham has, needless to say, been the club’s world-class 62,000-seater stadium.
Built on the site of the old White Hart Lane, the arena is a money-printing machine for Spurs.
But this has come at a cost, with some fans perceiving certain elements of the club’s corporate strategy as prioritising profits over people.
Spurs to bank £112m-plus in matchday income next season
As relayed by The Athletic in a league-wide study about ticket prices in the Premier League, Spurs’ season tickets will rise by six per cent next season.
That is faster than the rate of inflation for the year up to June 2024.
Spurs’ most expensive season ticket comes in at £2,367, while a divisive new policy will see senior concessions discounts reduced by five per cent every year until 2029-30.
Significantly, the Tottenham Hotspur Supporters’ Trust have issued a statement saying they were “dismayed” by the price increase.
Spurs earned £108m in 2021-22, their last non-Champions League season. A six per cent increase on that figure would see them earn just under £112.4m through the turnstiles in 2024-25.
In reality, the true figure will likely be higher, taking into account subsequent price rises since 2021-22 and the club’s increasing emphasis on hospitality and single matchday tickets.
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TBR Analysis: How does Spurs’ matchday income compare to the rest of the Premier League?
Spurs are paying around £40m per season in debt repayments for the construction of their stadium, but that is being more than offset with matchday income.
The commercial benefits of having such a spectacular home ground are also multi-faceted – and that is without the club having yet secured a £15m-a-year-plus naming rights deal.
Only Man United (£136.4m) now earn more in matchday income than Spurs.
North London rivals Arsenal (£103m) are their closest challengers with £103m at the last count, followed by Liverpool (£80m), Chelsea (£76.5m) and Man City (£71.9m).
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